How to Create a Cloudinary Image Transformation

How to create a Cloudinary Image Transformation: Create a Cloudinary Transformation in this step-by-step tutorial and learn how to create a new transformation preset.

This tutorial was created by Neil Humphrey & Pamela Peña.

Table of Contents

How to create a Cloudinary image Transformation.
How to create a Cloudinary image Transformation.

Create a Cloudinary Image Transformation

Learn how to mold and manipulate the design of your images using parameters to create your own unique design system.

Cloudinary Image Transformations.

Image Uploading

Cloudinary Image Upload

  1. Login to your Cloudinary Dashboard.
  2. Select Media Library.
  3. Click Upload Button.

Upload Image Button.

Image Transformation Parameters:

Use these parameters to manipulate your image in a single upload.

  • Width
  • Height
  • Crop
  • Aspect Ratio
  • Gravity
  • Zoom
  • X-axis
  • Y-axis
  • Format
  • Fetch Format
  • Quality
  • Radius
  • Angle
  • Effect
  • Opacity
  • Border
  • Overlay
  • Underlay
  • Default Image
  • Delay
  • Color Space
  • DPR (Direct Aspect Ratio)
  • Page
  • Density
  • Flags
  • Raw Transformation
  • Transformation
  • Arithmetic Operators
  • If
  • Variable

Image Presets & Manipulation

  1. Click the Ellipses – Manage.
  2. For our example we are creating a preset for an article on LinkedIn, and we will only edit some basic image features:
    • Size: 1200Wx675L
    • Scale: Artistic Filter 
    • Filter: Frost 
    • Change the aspect Ratio: 16:9
    • DPR (device Pixel Ratio): 2.0 Pixel 
  3. Select Transformation.
  4. Create a new transformation.
  5. Save As: Preset name.
  6. Add to presets.

Manage Image Transformations.


Image Uploading

  1. Select Media Library.
  2. Choose New Preset.
  3. Copy URL Paper Clip or download it.
Image Manipulation.
Image Manipulation.

Cloudinary Media Developer Expert

Cloudinary MDEs will receive prioritized access to the Cloudinary platform, products and internal resources, as well as training opportunities and community events.

Certified MDEs will also play an important role in contributing to the broader developer network across the media management ecosystem through a variety of efforts including open-source projects, hackathons, meetups, conferences, workshops, content opportunities and more.

More Cloudinary Tutorials

Learn how to use Cloudinary from a trained Media Developer Expert.


Pamela Peña

Advisor at Carson Wealth since 2014.

Reach Out

Neil Humphrey

Lifelong learner and Software Engineer.

Reach Out

Create a Custom Linkedin Banner with Cloudinary

Create a Linkedin Profile Banner with Cloudinary

Design and create a Linkedin Profile background Image using Cloudinary Transformation presets.

Perfect Banner Images Every Time

Use upload presets to generate millions of opportunities for designers and frontend developers to mold and create.

Personal Linkedin Profile Banner Design

Design and create a Linkedin Profile background Image using Cloudinary Transformation presets.

Designing a Linkedin Profile Banner

Designing a custom linkedin profile banner with cloudinary transformation presets.

Cloudinary Tutorials - LinkedIn Profile Banner

Linkedin Profile Banner Dimensions

396 Pixels in Height

The image needs to be 396px tall to fit your linkedin profile banner.

1584 Pixels Wide

Additionally, your transformation preset width should be set to 1,584px wide.

Free Linkedin Profile Banners

Use the free images below for your own banner image or use them as transformations.


City Skyline Illustration

Trees in Nature

Desert Landscape

Sunset Illustration

Floral Pattern



2019 Developer Experts

2019 Developer Experts

Cloudinary today unveiled its Media Developer Experts (MDE) program, a program created to foster knowledge sharing and community building for developers.

What is Cloudinary?

Cloudinary is an end-to-end image management solution for your website and mobile apps. Cloudinary covers everything from image uploads, storage, manipulations, optimizations to delivery. You can easily upload images to the cloud, automatically perform smart image manipulations without installing any complex software. All your images are then seamlessly delivered through a fast CDN, optimized and using industry best practices.Cloudinary offers comprehensive APIs and administration capabilities and is easy to integrate with new and existing web and mobile applications.

2019 Cloudinary Developer Experts

Certified MDEs will also play an important role in contributing to the broader developer network across the media management ecosystem.
This will be with efforts including open-source projects, hackathons, meetups, conferences, workshops, content opportunities and more.

Cloudinary Blog
2019 Media Developer Experts.

What's A Media Developer Expert?

MDEs are unique software and design advocates who share their knowledge, expertise, and insights at community events and across the social web, aided by Cloudinary’s products and resources.

2019 Developer Experts.

More on Cloudinary

Cloudinary is a SaaS technology company headquartered in Santa Clara, California, with an office in Israel. The company provides a cloud-based image and video management solution. It enables users to upload, store, manage, manipulate and deliver images and video for websites and apps.

Cloudinary is used by more than 450,000 web and mobile application developers at more than 5,500 companies including Condé Nast, Dropbox, WeWork, Outbrain, Taboola and Inc. Magazine has called Cloudinary the "gold standard" of image management on the web.

Cloudinary 2019.

Cloudinary Tutorials

Deliver AI generated tags and responsive images on the fly using Cloudinary.

Ire Aderinokun

Ire is a self-taught UI/UX Designer and front-end developer based in Lagos, Nigeria. With degrees in Experimental Psychology and Law, she’s adept at technical writing and explaining complex concepts to audiences of all knowledge levels.

Since starting her blog, bitsofcode, in 2015, Ire has written weekly articles on HTML, CSS, and JavaScript in addition to contributing over 100 papers and video tutorials to the developer community. A stalwart advocate for open source and sharing of software expertise, Ire participates in open-source projects and continually speaks at technical events.

Jennifer Aprahamian

Jen is a product-obsessed software developer who loves building something out of nothing, jumping all over the stack, and listening to users. She’s happiest when creating something meaningful. Fun fact: Jen writes crime novels when not writing code.

Nick Babich

Nick is a developer, tech enthusiast, UX lover, and blogger who’s worked in software development for a decade. He counts advertising, psychology, and cinema among his myriad interests. Nick enjoys sharing his insights on user experience through articles on Medium, (for which he serves as editor-in-chief), and many other online publications.

Tim Benniks

Tim is a tech lead who specializes in web development, focusing on the balance between the idealism of development and the pragmatism of delivering on time and on budget. Most of all, he enjoys building innovative, accessible, and responsive user interfaces that perform like a charm.

LaQuita Gollman

LaQuita is a Seattle-based web developer who’s passionate about making the web—and the industry that builds it—a more diverse and accessible place. She revels in front-end and Vanilla JS-based development, also specializing in NodeJS, Express, and MongoDB on the back end.

Neil Humphrey

Neil is a UX engineer and lifelong learner with over five years of experience in software programming. Dedicated to designing and developing highly-optimized user experiences, he’s also the founder of, a learning platform for aspiring front-end developers and designers.

Neil Humphrey - Cloudinary Media Developer Expert.

Mohammed Israil

Mohammed is an undergraduate Computer Science Engineering student from Gandhi Engineering College in Odisha, India. He’s also an ethical hacker, a cyber-security researcher, and a leader of several developer communities, such as the OWASP Foundation. Mohammed has worked with and been acknowledged by 100+ companies, most of which from Silicon Valley.

Grant Kemp

Grant is a Google Analytics, Google Tag Manager, and Data Studio specialist with over 15 years of experience in the digital sphere. He started out as a developer, working across multiple verticals, including e-commerce, publishing, startups, and travel. He has deployed data solutions within a bevy of well-known companies, including Dreams, Missguided, Victoria Beckham, Arsenal Football Club, Photobox, and Virgin. Grant enjoys speaking at conferences and meetups, having delivered talks at BrightonSEO, Magento Live, and other events in the U.K. In his spare time, he builds with Lego alongside his kids.

Christian Nwamba

Christian, also called Codebeast, is a software engineer who relishes in building tools with JavaScript. He was a developer advocate at Cloudinary for two years before joining Microsoft as a senior cloud developer advocate in early 2019. In addition, Christian has consulted as a software developer, technical writer, and community champion, also playing a major role in building and expanding ecosystems in collaboration with developer communities, such as forLoop Africa and Angular Nigeria.

Ekwuno Obinna

A front-end web developer based in Nigeria, Ekwuno delights in creation, with software development being one of his many outlets. He’s also passionate about building and contributing to the tech communities in Africa and globally. In addition, Ekwuno is devoted to tackling cool projects with JavaScript and the MERN Stack.

Harry Roberts

Harry is an award-winning software consultant, front-end architect, writer, and speaker from the U.K. He has consulted internationally with many clients, including the United Nations, the BBC, England’s National Health Service, Google, and the Financial Times. Harry specializes in CSS architecture and front-end performance for large and long-lived sites and applications. He’s constantly writing, coding, speaking, and running workshops worldwide on pragmatic, product-led approaches to building and scaling large front ends for long-running projects and products.

Chris Sevilleja

Chris is a web developer who’s zealous about performance on the client side. With almost a decade of development experience, he’s the founder of the popular web-dev tutorial site, which he started as a blog a few years ago and which now reaches millions of developers every month with superb tutorials and cutting-edge articles. When not coding, Chris engages in heavy lifting.

Dima Vishnevetsky

A senior front-end developer and educator based in Israel, Dima is much revered for his superb communication skills. He frequently hosts workshops on such topics as usability on mobile devices and UX for developers. Dima is also well-known for his engagement and mentorship in hackathons and has long been a community leader for Vue.JS in Israel.

How to Speed Up Your WordPress Site with a Free Cloudinary Image CDN

How to Speed Up Your WordPress Site with a Free Cloudinary Image CDN

Speed up your WordPress site with a free CDN from Cloudinary.

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How to Speed Up Your WordPress Site with a Free Cloudinary Image CDN.
How to Speed Up Your WordPress Site with a Free Cloudinary Image CDN

In this tutorial, I’ll show you how to speed up your WordPress website using a free Cloudinary Image CDN.

Migrate all of your existing WordPress images Cloudinary in minutes using the Auto Cloudinary Plugin.

Table of Contents

Image CDN Benefits

Hosting many images within your WordPress site slows down your sites performance and increases bandwidth. An Image CDN makes the process of serving images as seamless as possible. It increases the speed of your website by offloading images and caching static content. Image CDN’s also interpret the screen size and resolution of the device, the DPI, as well as supported image formats. In addition, an image CDN is able to dynamically render a master image to correspond with the specifications of the device.

Create a Free Cloudinary Account

You’ll need to sign up for a free account, then input your company or site name that will become your cloud name.

Create a Free Cloudinary Account.
Create a Free Cloudinary Account.

The cloud name is important when we configure the Auto Cloudinary Plugin.

  • First, create a free account with Cloudinary.
  • Create a cloud name used to configure Auto Cloudinary Plugin.

Once your signed in, you’ll be able to view a custom dashboard with your account details.

Your Cloudinary account details include:

  • Cloud-Name.
  • API Key.
  • API Secret.
  • Environment Variable.

Create a new Folder within the Media Library

The new folder will be used to automatically serve your new and existing images from a Cloudinary Image CDN. If you have a large site with many images stored within your WordPress Media Library, using a CDN will increase the performance of your website immediately.

Configure Your Cloudinary Settings

Now, select the settings icon located on the top right of the page within your dashboard menu. Cloudinary Settings.

Select Upload Settings

After selecting the uploads tab, scroll down to Auto Upload Mapping settings.

Cloudinary Auto Upload Settings.

Input the Name of the Folder You Created

Since I created a new folder titled omaha-code-cdn, this will be used as the name of the auto upload mapping folder.

URL Prefix

Now, Input the URL prefix of your WordPress uploads folder. The URL Prefix will appear as the your domain name and wp-content/uploads/. As you can see, my URL Prefix appears as Note: Replace with your own domain. “”

Download The Auto Cloudinary Plugin

Navigate back to your WordPress dashboard and select the Plugins tab. Click Add New Plugin, then type “Auto Cloudinary” into the search bar. Upload Auto Cloudinary Plugin. You may have noticed that Cloudinary also created an official plugin. I prefer the Auto Cloudinary plugin because it’s much easier to setup.

Auto Cloudinary Plugin Benefits

The official Cloudinary Plugin is somewhat of an overkill, and takes over the user interface of your image admin within WordPress. Auto Cloudinary Plugin has also been tested with the latest WordPress Update, and the official Cloudinary Plugin is untested with the latest WordPress Update.

  • Super simple and light-weight.
  • Totally seamless and out of the way.
  • A flexible tool for WordPress developers.

Under Tools, Select the New Cloudinary tab

Within your WordPress Dashboard, select Tools > Cloudinary. Under Tools, Select Cloudinary Tab.

Configure Auto Cloudinary Options

Input your Cloud Name and the name of your auto mapping folder. My Cloud Name is Omaha-Code, and my auto mapping folder is omaha-code-cdn. Image CDN Configuration. Choose “Automatically use Cloudinary for all Images” to create a super easy Auto-Upload feature in the Fetch API. This plugin tells Cloudinary where to find the files on our server (or on S3 or anywhere on the Internet), and it automatically downloads it from there,  thus saving it on to it’s servers the first time you ask for it, like a CDN would!


Now Cloudinary will automatically fetch and serve the images from your WordPress media library using a Cloudinary Dynamic File name.

Cloudinary Auto-Upload for WordPress

View the github repository here.

Cloudinary Auto Upload Tutorial

Once an image has been auto-uploaded from the remote location, all requests for the image will reference the image stored in your Cloudinary account.

This feature supports all resource_types (image, video and raw).

Image CDN Cloudinary and WordPress.
Cloudinary Image CDN Tutorial Background.

Cloudinary’s Media Developer Experts

As a Cloudinary MDE, I’ve received 2 days of first-hand training from Cloudinary software engineers.

Cloudinary Expert Neil Humphrey

7 New Features From Cloudinary

7 New Features From Cloudinary

In all, 16 new features were created during a 10-hour Hackathon by Cloudinary Engineers. We’ll discuss 7 notable creations.
How to Speed Up Your WordPress Site with a Free Cloudinary Image CDN.

Engineers from the Cloudinary office in Petah Tikva also collaborated with remote Engineers in the United States to create 16 new features. Learn about 7 new exciting projects that were created during the Hackathon.

Cloudinary Offices

Cloudinary Office in Petah Tikva
Cloudinary recently moved their office in Sunnyvale to Santa Clara, California.

7 New Features

Although the Engineering team at Cloudinary is incredibly small, they are comprised of technological leaders.

DAM Terminal

The winning project is a file system like operations in a terminal, that is incorporated into Cloudinary’s Media Library.

Cloudinary-Usage Site Crawler

This second-place winner enables analysis of Cloudinary’s service usage at a customer site and the potential to increase the service usage there. The site crawler can also detect usage trends, both positive and negative, over time.


This third-place winner opens the Cloudinary platform by extending the transformation flow with WebAssembly modules or AWS Lambda. This project has been productized and is now part of Cloudinary’s service.


This is a simple desktop app that automatically syncs user file systems with their Cloudinary accounts. We’ll open-source this project in the upcoming weeks.

Cloudinary Chrome extensions

We built several Chrome extensions, most of which for analyzing image usage and potential improvements in visited sites.

Cloudinary Google Docs and Gmail Add-On

This project incorporates images and videos from Cloudinary’s Media Library within Gmail and Google Docs.

Cloudinary-Google Assistance Integration

This project enables voice commands for querying account-related information.

How to Speed Up Your WordPress Site with a Free Cloudinary Image CDN.

How to Create Your Own Free Content Delivery Network (CDN)

How to Create Your Own Free Content Delivery Network (CDN)

Learn how to Create your own free Content Delivery Network (CDN) to host CSS and JavaScript files easily with Cloudinary.

Follow these steps I’ve outlined below to create your own blazing fast CDN.


Image CDN Cloudinary and WordPress.
Image CDN – Cloudinary and WordPress CDN Tutorial.

What is a Content Delivery Network?

A content delivery network, or content distribution network is a geographically distributed network of proxy servers and their data centers. The goal is to distribute service spatially relative to end-users to provide high availability and high performance.

In other words, CDN’s improve site speed by reducing the amount of bandwith on a server, increasing the performance of your website.

How to setup your own free Cloudinary CDN

Test my newly created link below. Speed Kills. 

To setup your Content delivery network, you must first create a free account with Cloudinary.

  1. Go to
  2. Sign up for your free account.
  3. Locate your dashboard.
  4. Open your preferred text editor (Atom, Visual Studio Code, Sublime text).
  5. Create a new .css file in your desired text editor (I recommend minifying your CSS).
  6. Navigate to the Media Library tab within Cloudinary.
  7. Upload your new .css file.
  8. Copy the URL of your new .css file (i.e.,
  9. Insert your new CDN url in the top ‘head’ area of your website.

<!doctype html>

Locate your Cloudinary Dashboard

After you’ve created an account, you’ll be able to view your Cloudinary dashboard.


View your Cloudinary Dashboard
View your Cloudinary Dashboard

Upload your files into Cloudinary

Now that you’ve create a new CSS or JS file with your favorite code editor, upload the new file into Cloudinary.

Cloudinary Upload Image
Uploading your files into Cloudinary Media

Copy the URL of Your Newly Uploaded File

Now, Select the link icon and copy this to add as a stylesheet.

Copy Media File Cloudinary
Click on the link icon and copy your CDN url

Insert the url within the Section as a Stylesheet

Add the new url as a stylesheet:

Cloudinary Media Expert - Neil Humphrey of Omaha

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